Wednesday, 16 March 2016

Typography - week 9

Lecture 

We started out with a lecture. It was mostly based on how to use quotations and how to use them and formatting of paragraph styles.

The Chicago Manual of Style - 16th edition (if you're planning to work in the media industry :THIS IS YOUR BIBLE

Right after our lecture, we moved on to looking over everyones progress in their letters so far to receive our individual feedbacks.

Primary Research:

I made sure that I finalised the font families I wanted to use during my first round of my process, so after I received my feedback, I edited in the little changes I had to make like margins, putting in my address, etc.



Final Submission

I chose this as my final submission because I liked the typeface I used. It looks romantic and gives off the opposite impression to what the "writer" is writing. I wrote this letter from a hypothetical character that I created. She is someone that has troubles expressing her emotions and runs around ever actually saying the words "I miss you". Though her words are stern and hardly loving, I wanted to feed the impression that she doesn't really mean it, through her handwriting.

Secondary Research:

I had a fun conversation with my parents about writing letters during their time. It didn't do much for the outcomes of my final work but it got me to understand and feel more about the time when letters were the main way of communicating through long distance. It wasn't just about margins and alignments, but it required enough care for the consciousness of creating a good presentation. Presentation carried a lot of (subtle) value.

My dad told me stories about how he would put petals or a little bit of a sent on a page, just for an extra touch. 

Feedback:

My feed back was mainly to be mindful of my alignments, one of my letters looked like a poem. I also learned that paragraphs were not necessarily needed to be spaced out, but once a paragraph had an index, that that was enough. 

My sign-off was advised to be changed. 

and a reminder to insert in my address as well, on the right side.
And the receiver's address on the left.



Feedback:
On my letter assignment, my final feedback on the outcome was the size of my words. I forgot to take into account that the font type would affect what size I put them at. With the font that I used, I should've made it bigger.

Also, my ragging still needed fixing.
Experience:

It was nostalgic to work on an assignment to do with letters, It reminded me of when I was younger and still in school - learning about how to write a letter and about what goes where. It's funny to realise that with this assignment, I'm doing the same thing, but on an advanced level and at a different time. 

Comparing how my letters were written then and how I am writing it now, makes me see the apparent changes and the differences in the processes of it. 
We went from using pencil and paper - to typing on Adobe Illustrator and printing our letters. 

Observations:

I enjoyed this assignment because apart from it being about formatting a love letter, we had to actually write one. This kicked my creative writing into gear and I got to play around with it a little bit. I wrote the letter coming from a stubborn workaholic. Some one who has troubles admitting that she is wrong and doesn't enjoy showing her affection so much. I'm hoping I successfully achieved that impression.

Findings:

I found myself wondering more about writing letters, I wish I had the chance of experiencing the excitement of writing and receiving letters. There's just an absence of depth in technological communication, that letters have. Or maybe I just like writing. 

I've always thought of getting on to writing letters as a random hobby, but NOBODY WRITES LETTERS ANYMORE.

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